UD Letters showcase a compelling contrast in shape and form, making them ideal for logo design that seeks to highlight differentiation and harmony. The U features an open-top horseshoe curve with a smooth, continuous base between two vertical stems, evoking openness and flexibility. In contrast, the D has a vertical spine with a large, enclosed bowl in a half-circle form, representing solidity and enclosure. This pairing emphasizes the stark differences between straight and curved lines, heavy and light elements, and open versus closed geometries, offering a dynamic visual tension.
Designers can explore how these contrasting geometries interact across various applications, from minimalistic brands to more complex mark explorations. The UD letterform collection invites a deeper look at how opposing shapes can create memorable and balanced monograms that speak to clarity, strength, and openness.
